Strategic B2B Marketing Leader with 14+ years of transforming tech and SaaS companies into market leaders through expert digital marketing strategies. Specializing in organic growth, AI-enhanced automation, and seamless integration of sales and marketing functions to drive revenue and efficiency. Proven track record of tripling leads and web traffic for high-stakes tech markets.
Passionate about evolving digital trends and entrepreneurship.
Let’s connect and explore how I can help your business achieve breakthrough results in digital marketing.
I love discussing startups, digital marketing evolution, and entrepreneurship.
Previously bringing growth (among others) at
Newsletters, essays, and short stories
Quick thoughts
- Rediscovering your WHY
- Kevin Kelly’s 1000 true fans. Still relevant in 2023?
- Your work is not for everyone, it’s only for those who signed up for the journey
- Stop chasing personalization and start making it personal
- Don’t start me on data marketing: Spreadsheets can’t measure magic
- Minimum Viable Product or Smallest Viable Audience? It’s about the Value
- Unleash the Power of Content: The Proton Case Study
- Stuck with a ‘boring’ product? Get unstuck! (Carousel)
- Data hygiene: 10 lesser-known yet essential rules for data hygiene in email marketing (Carousel)
- 10 insights to boost conversion with AI
- Après 6 mois à travailler chaque jour avec l’IA, un peu de hauteur (en français)
Newsletters
A weekly LinkedIn Top 12 Reads for B2B Marketing Success, with over 200+ subscribers